About Us

Contact Information

Please use the following information to contact the ERRP:

525 E. Maple Street
PO Box 2302
Eagle River, Wisconsin 54521

PHONE: 715-477-0645
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An attractive and inviting small city where  businesses and residents succeed and thrive.


Employ the National Main Street model of Organization, Design Promotion and Economic Vitality to support existing businesses, attract new entrepreneurs, invest in community improvements and promote special events.

Why Revitalize Our Community?

A healthy, viable business environment is crucial to the economic health and civic pride of the entire community. It retains and creates jobs; provides a stronger tax base; establishes businesses that use public services and provides tax revenues for the community. Revitalizing our community will also preserve the symbols of our community’s unique heritage for future generations.

Eagle River’s Main Street district is unique from other programs in that it encompasses not only the downtown, but the entire city limits. This difference will create unique challenges for our community and requires the recruitment of many talented and dedicated volunteers to implement the “Four-Point Approach.” The people who volunteer are diverse, including city officials, professionals, merchants, employees, residents, civic groups, consumers, high school students, retirees and YOU! As little as two hours per month can make a world of difference.